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5 RULES ON HOW TO WORK AT HOME AND MAKE MONEY
5 KEY RULES ON HOW
TO WORK AT HOME AND MAKE MONEY
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MAKE
MONEY WORKING FROM THE COMFORT OF YOUR OWN HOME! How
many times have you heard that phrase? Lots, I'm sure. It
is used so much because marketers know that staying home and
making money is the dream of millions of people.
And why not? Did
you know that the majority of fatal heart attacks happen at
9 a.m. Monday morning? It's true. It seems a lot of people
would rather die than get back to the old grind after a weekend
of freedom.
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So when someone offers
an opportunity or plan for you to take your job and shove it, yet
still make enough money to live and pay all your bills, it sounds
blissfully irresistible.
Of course, bliss and
reality are always two different things. Is it really possible to
run a business from your own home that is more than a hobby or source
of part-time income? Can you get rich working out of your own home?
Can you really trade your commute and necktie for blue jeans and
the comfort of your own home?
Well, for your information,
home-based businesses are one of the fastest growing kinds of enterprises
in America today. Some 40 million Americans are doing at least some
form of work out of their homes, and the numbers are growing rapidly.
According to the U.S. Department of Labor, as many as 70 million
people will be working out of their homes by the year 2005. Government
studies have indicated that as much as 75% of all work done in this
country could eventually be moved home.
The overwhelming majority
of home workers, however, are not exactly getting rich. The average
work-at-home American earns less than $15,000 per year. That may
not be bad as a supplemental income, but let's face it, fifteen
grand as your total income is not much above the poverty level.
However, you can have
it all, you can stay home and make as much (and more) money than
your current job provides you.
In this article, I will
outline and discuss five key rules on how to work at home and make
money, no matter where you live.
RULE
1. It Takes Commitment
Is it any secret in America that most people detest their jobs?
Study after study proves that most people simply dread going to
work Monday morning, and they live for the freedom of the weekend.
But even that freedom is tainted, because we know that it is only
temporary.
Why do people hate their
jobs? Everyday, there is a lot of butt kissing that needs to be
done. There are endless meetings which usually accomplish nothing.
There are pointless interruptions, a lot of drifting this way and
that, and lot of idiot supervisors who do nothing but waste your
time and then dog you for not getting your work done. There are
co-workers you hate, and who would stab you in the back in a minute
if it meant recognition for them instead of you.
When you work for someone
else, you live a regimented life. Your body may not want to get
up at 7 a.m., but you have to be at work by 8 a.m. so you stumble
out of bed still half asleep.
People who choose to
work at home are doing more than just escaping the yoke of their
master; they have made a deep, firm, life-altering decision which
says that health, happiness and prosperity depend vitally on the
freedom to work for ourselves, and do so in the comfort of our home.
I want to really emphasize
the fact that to be successful in a work-at-home situation, you
have to be nothing less than a fanatic; a zealot, who is utterly
committed to making work-at-home not only a successful venture,
but a profound commitment for life. You must be convinced that a
return to an outside office job would be the equivalent of a death
sentence.
Many people hate their
jobs, but they have made an inner compromise with themselves. They
have convinced themselves that their job is "not so bad,"
pays the bills, and that they can stick it out because they have
to.
If you want to be truly
successful at quitting your day job, there cannot be any room for
such compromises in your soul. You have to take the attitude that
to work any longer at your hateful job will sicken and kill you.
RULE
2. Eliminating the Home-Office Mentality
To move your work home, however, does not mean you eliminate every
single thing about the traditional American office. Rather, you
should select what is useful and what is not.
It's
a mistake to quit your job and go home with a "home-office
mentality. By this I mean thinking small, and believing that you
will automatically sacrifice a decent income in exchange for your
freedom. Please! DO NOT THINK SMALL!
Working at home provides
many benefits. We can save a lot of time because we don't need to
commute and you have more control over your schedule. You can save
a lot of costs because you don't have the overhead requirements
of larger businesses. You can cut your stress (and so have more
energy) because you avoid many of the characteristic problems of
life in the traditional work place. You must work these advantages
to your profit.
RULE
3. Your International Headquarters
Today, to make the entire world come into your living room, all
you need is a phone jack.
We
live in a unique time in history. Satellites, fiber optics, the
integrated circuit and other communications miracles means that
you can be just about anywhere in the developed world and establish
communication with anyone.
The telephone, the fax
machine, the computer, the modem; all of these are not only affordable
by any middle-class citizen; they are the key to eliminating your
need to drive a hectic freeway everyday to get to a place of business
outside your home.
With these devices at
your disposal, you should allow yourself to "think globally."
Too often, home-based businesses focus on the narrowest market,
the neighborhood, the county, the city or state. This is fine if
you are providing a local service and are content with a certain
moderate level of income. But if you want the big bucks, you should
"think globally." Also, you should not believe that, just
because you are home-based, you cannot compete with the big boys.
The purpose of any business
is to seek out every possible market for its products and services,
to ascertain whether these markets have the ability to buy these
products/services, to determine whether there is sufficient profit
in these markets to warrant approaching them, and, once positive
assessment has been made, to launch a sustained marketing campaign
that gets a significant percentage of this market to purchase your
product or service.
Your home telecommunications
machines will not only enable you to do this, but they can also
help you overwhelm larger, more cumbersome traditional businesses
that are your competition.
As a home-based entrepreneur,
you will not have all of the disadvantages of your more traditional
competitors: no office rent, equipment or expense; no employees
to pay salaries and fringe benefits for; no time wasted on meetings,
employee problems, paid sick leave, etc.
All the money your competitors
spend on heating the office and buying furniture could better be
spent on the actual marketing itself.
As a home-based business,
you will be already positioned where the traditional business is
currently struggling to move: toward the lowest possible overhead
and the greatest possible concentration of dollars on product/service
development and product/service marketing.
So, a home-based business
takes full advantage of three major goals of modern business success:
(1) Vastly reduced overhead
(2) Easy access to a global market
(3) Full advantage of telecommunications.
RULE 4. The Computer
You should pay close attention to what computers can do for you
in your plans to escape your job and make your work-at-home dreams
come true.
People who want to run
a home business usually have a very small staff -- in fact, a staff
of one -- you! The rest of your needs can be handled by independent
contractors, depending on the kind of business you are in and the
services you need.
Today, by connecting
a computer to the phone line with a modem, your machine becomes
more than a data storage system and repetitive task handler. It
becomes a multi-task, multi-level communications processing center
that connects you to the world.
Such things as e-mail,
on-line services, the Internet, the Web and more can't help but
revolutionize the way business is done. If you do not become a part
of it today, you certainly are going to suffer for it greatly in
the near future.
The Internet is definitely
where a lot of innovative things are happening. It's a great place
to exchange ideas, find out what hot, what's not, and stay on the
cutting edge whatever your particular business is.
RULE
5. Your Business Hours
If you've been paying attention to the first four rules, you're
well on your way to becoming a successful home-based business owner.
Now I don't want you to blow it by thinking you can keep banker's
hours.
The global market,
is a 24/7/365 market. Let the others sleep late on Saturdays and
take Sundays off. Those times could be your day to move and corner
loads of customers that the others miss.
You should get up earlier
and quit work later. You should be open for business on holidays
and be available 24-hours a day, either personally or through your
voice mail.
"But wait a minute!"
you might be thinking at this point! "I thought that working
at home was all about freedom and an end to drudgery. This sounds
like nothing but endless work!
Well, here's the thing.
For most of you who quit your regular jobs to go to work for yourself,
you'll discover something magical. You'll discover that when you
are working for yourself, when you are building your own business,
a lot of what you do, does not seem like work at all.
When you stop selling
your body and soul to some company or corporation and start giving
your energy to yourself, work has a way of turning into inspiration
and play.
The perfect work is that
which you don't think of as work, yet doing it makes money and provides
you with the bread and shelter of life. You'll see what it's like
if you make a true commitment to being self-employed, put all your
energy into it, and stick with it for the long run.
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About the Author ---------------------
James Capobianco has
been self-employed for over 25 years, both on and offline. At his
web site, Cap-Tech.com, he shares his experience and expertise when
it comes to owning your own business. Come pay a visit at: http://www.cap-tech.com
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