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5 RULES ON HOW TO WORK AT HOME AND MAKE
MONEY
5
KEY RULES ON HOW TO WORK AT HOME AND MAKE MONEY
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MAKE
MONEY WORKING FROM THE COMFORT OF YOUR OWN HOME! How
many times have you heard that phrase? Lots, I'm sure. It
is used so much because marketers know that staying home
and making money is the dream of millions of people.
And why not?
Did you know that the majority of fatal heart attacks happen
at 9 a.m. Monday morning? It's true. It seems a lot of people
would rather die than get back to the old grind after a
weekend of freedom. |
So when
someone offers an opportunity or plan for you to take your job
and shove it, yet still make enough money to live and pay all
your bills, it sounds blissfully irresistible.
Of course,
bliss and reality are always two different things. Is it really
possible to run a business from your own home that is more than
a hobby or source of part-time income? Can you get rich working
out of your own home? Can you really trade your commute and necktie
for blue jeans and the comfort of your own home?
Well,
for your information, home-based businesses are one of the fastest
growing kinds of enterprises in America today. Some 40 million
Americans are doing at least some form of work out of their homes,
and the numbers are growing rapidly. According to the U.S. Department
of Labor, as many as 70 million people will be working out of
their homes by the year 2005. Government studies have indicated
that as much as 75% of all work done in this country could eventually
be moved home.
The overwhelming
majority of home workers, however, are not exactly getting rich.
The average work-at-home American earns less than $15,000 per
year. That may not be bad as a supplemental income, but let's
face it, fifteen grand as your total income is not much above
the poverty level.
However,
you can have it all, you can stay home and make as much (and more)
money than your current job provides you.
In this
article, I will outline and discuss five key rules on how to work
at home and make money, no matter where you live.
RULE
1. It Takes Commitment
Is it any secret in America that most people detest their jobs?
Study after study proves that most people simply dread going to
work Monday morning, and they live for the freedom of the weekend.
But even that freedom is tainted, because we know that it is only
temporary.
Why do
people hate their jobs? Everyday, there is a lot of butt kissing
that needs to be done. There are endless meetings which usually
accomplish nothing. There are pointless interruptions, a lot of
drifting this way and that, and lot of idiot supervisors who do
nothing but waste your time and then dog you for not getting your
work done. There are co-workers you hate, and who would stab you
in the back in a minute if it meant recognition for them instead
of you.
When you
work for someone else, you live a regimented life. Your body may
not want to get up at 7 a.m., but you have to be at work by 8
a.m. so you stumble out of bed still half asleep.
People
who choose to work at home are doing more than just escaping the
yoke of their master; they have made a deep, firm, life-altering
decision which says that health, happiness and prosperity depend
vitally on the freedom to work for ourselves, and do so in the
comfort of our home.
I want
to really emphasize the fact that to be successful in a work-at-home
situation, you have to be nothing less than a fanatic; a zealot,
who is utterly committed to making work-at-home not only a successful
venture, but a profound commitment for life. You must be convinced
that a return to an outside office job would be the equivalent
of a death sentence.
Many people
hate their jobs, but they have made an inner compromise with themselves.
They have convinced themselves that their job is "not so
bad," pays the bills, and that they can stick it out because
they have to.
If you
want to be truly successful at quitting your day job, there cannot
be any room for such compromises in your soul. You have to take
the attitude that to work any longer at your hateful job will
sicken and kill you.
RULE
2. Eliminating the Home-Office Mentality
To move your work home, however, does not mean you eliminate every
single thing about the traditional American office. Rather, you
should select what is useful and what is not.
It's a
mistake to quit your job and go home with a "home-office
mentality. By this I mean thinking small, and believing that you
will automatically sacrifice a decent income in exchange for your
freedom. Please! DO NOT THINK SMALL!
Working
at home provides many benefits. We can save a lot of time because
we don't need to commute and you have more control over your schedule.
You can save a lot of costs because you don't have the overhead
requirements of larger businesses. You can cut your stress (and
so have more energy) because you avoid many of the characteristic
problems of life in the traditional work place. You must work
these advantages to your profit.
RULE
3. Your International Headquarters
Today, to make the entire world come into your living room, all
you need is a phone jack.
We live
in a unique time in history. Satellites, fiber optics, the integrated
circuit and other communications miracles means that you can be
just about anywhere in the developed world and establish communication
with anyone.
The telephone,
the fax machine, the computer, the modem; all of these are not
only affordable by any middle-class citizen; they are the key
to eliminating your need to drive a hectic freeway everyday to
get to a place of business outside your home.
With these
devices at your disposal, you should allow yourself to "think
globally." Too often, home-based businesses focus on the
narrowest market, the neighborhood, the county, the city or state.
This is fine if you are providing a local service and are content
with a certain moderate level of income. But if you want the big
bucks, you should "think globally." Also, you should
not believe that, just because you are home-based, you cannot
compete with the big boys.
The purpose
of any business is to seek out every possible market for its products
and services, to ascertain whether these markets have the ability
to buy these products/services, to determine whether there is
sufficient profit in these markets to warrant approaching them,
and, once positive assessment has been made, to launch a sustained
marketing campaign that gets a significant percentage of this
market to purchase your product or service.
Your home
telecommunications machines will not only enable you to do this,
but they can also help you overwhelm larger, more cumbersome traditional
businesses that are your competition.
As a home-based
entrepreneur, you will not have all of the disadvantages of your
more traditional competitors: no office rent, equipment or expense;
no employees to pay salaries and fringe benefits for; no time
wasted on meetings, employee problems, paid sick leave, etc.
All the
money your competitors spend on heating the office and buying
furniture could better be spent on the actual marketing itself.
As a home-based
business, you will be already positioned where the traditional
business is currently struggling to move: toward the lowest possible
overhead and the greatest possible concentration of dollars on
product/service development and product/service marketing.
So, a
home-based business takes full advantage of three major goals
of modern business success:
(1)
Vastly reduced overhead
(2) Easy access to a global market
(3) Full advantage of telecommunications.
RULE 4. The Computer
You should pay close attention to what computers can do for you
in your plans to escape your job and make your work-at-home dreams
come true.
People
who want to run a home business usually have a very small staff
-- in fact, a staff of one -- you! The rest of your needs can
be handled by independent contractors, depending on the kind of
business you are in and the services you need.
Today,
by connecting a computer to the phone line with a modem, your
machine becomes more than a data storage system and repetitive
task handler. It becomes a multi-task, multi-level communications
processing center that connects you to the world.
Such things
as e-mail, on-line services, the Internet, the Web and more can't
help but revolutionize the way business is done. If you do not
become a part of it today, you certainly are going to suffer for
it greatly in the near future.
The Internet
is definitely where a lot of innovative things are happening.
It's a great place to exchange ideas, find out what hot, what's
not, and stay on the cutting edge whatever your particular business
is.
RULE
5. Your Business Hours
If you've been paying attention to the first four rules, you're
well on your way to becoming a successful home-based business
owner. Now I don't want you to blow it by thinking you can keep
banker's hours.
The global
market, is a 24/7/365 market. Let the others sleep late on Saturdays
and take Sundays off. Those times could be your day to move and
corner loads of customers that the others miss.
You should
get up earlier and quit work later. You should be open for business
on holidays and be available 24-hours a day, either personally
or through your voice mail.
"But
wait a minute!" you might be thinking at this point! "I
thought that working at home was all about freedom and an end
to drudgery. This sounds like nothing but endless work!
Well,
here's the thing. For most of you who quit your regular jobs to
go to work for yourself, you'll discover something magical. You'll
discover that when you are working for yourself, when you are
building your own business, a lot of what you do, does not seem
like work at all.
When you
stop selling your body and soul to some company or corporation
and start giving your energy to yourself, work has a way of turning
into inspiration and play.
The perfect
work is that which you don't think of as work, yet doing it makes
money and provides you with the bread and shelter of life. You'll
see what it's like if you make a true commitment to being self-employed,
put all your energy into it, and stick with it for the long run.
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About the Author ---------------------
James
Capobianco has been self-employed for over 25 years, both on and
offline. At his web site, Cap-Tech.com, he shares his experience
and expertise when it comes to owning your own business. Come
pay a visit at: http://www.cap-tech.com